Over the past few years, Fashion collaborations have become a treasure to every fashion outlet. Be it from top to upcoming designers, but have West Africans embraced this culture? Well in Nigeria we’ve seen collaborations from their biggest Fashion gurus; Mai Atafo X Toju Foyeh or even younger fashion brands like Maxixve X Bodun NG … In Ghana , I think big brands such as Vlisco have tried to collaborate with a few designers, as well as a brand such as Swarovski with Ophelia Crossland, but what of designers X designers , designers X artists, designers X makeup brand etc…, do they understand this ?
When collaborations are suggested to emerging designers, most of them lack the understanding on seeing how this will be beneficial to them as individuals in the long run, clear case of ” I deserve all the glory , we can’t share it “. But like they say “Two heads are better than one”, which brings me to the main point of this post.
Behold, I saw magic created magic a couple of weeks ago after a group young creative minds decided to work together on a project called, ‘ For The Birds’. Young Ghanaian designer/ illustrator, Papa Oppong, who came into lights with his Fashion illustrations and Lawdin that consist of artists, illustrators and designers collaborated to birth a beautiful collection called “For the birds “. This collection is masterpiece; a clear indication of fashion meeting art. The collection; Stylish coats with artistic patterns and forms carved unto these coats.
From choice of fabrics to the colors, to the structures and of course carving out illustrations to life on these pieces where simply a great work art that really could have been done by one person, but would it have come out so neat and perfect as these did? Well I don’t think so, and even if it did, it would take light ages to see that come to past .
Oh!!! Did I also tell you about the presentation .It felt like a stage play, with the models who represented the birds played in and out of a massive cage as a story played in the background. Never have Ghana witnessed such mixture of art and finesse in any Fashion Exhibition. Great work from a good collaboration of designers, artists an d creative minds. This could be a benchmark to more collaborations in the growing industry.
*Images : Vine Imagery